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10/19/2010 THQ expands the UFC right up to 2018 THQ's rights to the UFC license will remain Undisputed until 2018. The publisher announced today that it has extended its "exclusive, worldwide agreement" with Zuffa, LLC to create games based on the ultimate fighting franchise for the next eight years. The agreement grants THQ the option to create games for all consoles, PC, handhelds, mobile devices and social media. We can't wait to see someone gift us a "Punch in the Junk" on Facebook.

The deal's price tag wasn't shared publicly. Wedbush Morgan analyst Michael Pachter guesstimates: "[THQ] pay a percentage of sales against a minimum guarantee. My guess is that it's a 15% license, and that the guarantee is around $10 million a year."

License UFC was well THQ, despite a decline in sales of the franchise 'S second iteration . THQ's current strategy to combat potential annual fatigue is to give the series a "longer development cycle," which means the next installment is expected to arrive sometime in the second half of 2011 at earliest.

THQ expands the UFC right up to 2018 originally appeared on Joystiq on Tue, 19 Oct 2010 11:00:00 EST. Please see our terms for use of feeds.

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