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Year anonymous reader writes: "Mikael Hed is the CEO of Rovio mobile, the company behind popular mobile puzzle game birds angry. At the Midem conference Monday Hed had interesting things to say about how piracy has affected the gaming industry and games in particular Rovio "We could learn much from the music industry, and how terrible unfairly 'music industry to fight against piracy has tried. "Rovio Hed said he considered "useless" to prosecute pirates in court, except in boxes where he feels the products they sell are Harmful to mark Angry Birds, or ripping the fans of ICT. When this is not the case, Rovio sees as a way to attract more fans, even if it does not make money from products. "Piracy You can not be a bad thing: we do more business in the Canadian end of the day." ... "We took something from the music industry, which was to stop the treat customers as users, at home and treat them as fans. we do so today: we talk about how many fans we have, I say. "If we lose that fan base, our business Indeed, if we can stop this fan base grow, grow our business. "

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