Android Phone

08/06/2010 UTV: From Film to Games

The Indian company is known for creating cinema makes a great movie in the gaming industry. Ronnie Screwvala, chairman of media and entertainment company, UTV Group, said that his firm has invested 75m (5,5 billion rupees) in three games. The first - the action game called El Shaddai, was inspired by the Book of Enoch, and will later this year.

The company sees this move as "the next logical step" for its business, but analysts - including Piers Harding-Rolls from Screen Digest - sees the move into these markets as "tough" for a company trying to launch new brands.

The company is probably in a better position than most, though; two years ago it bought an Indian development studio specialising in mobile gaming, UK developer Ignition and launched a separate development studio in Gainesville, Florida. All told, the company has three console titles currently in development and is looking to secure a publishing deal before the games are released.

Source: BBC

Android Game